M4

 The brief 

My brief asked me to produce a music video to a song the has no pre-existing music video for a music video festival. This music video had certain unnegotiable that we had to abide to for example, the video must take into consideration the conventions of the genre, the video must follow 12A age regulations and there must be 2 final master exports-a compressed mp4 and a HD master Apple pro res. To follow all of these I made sure to study the conventions of typical music videos of my chosen genre of rock. The typical conventions of videos of this genre include performance, therefore I included this in my video in the form of lip syncing to include iconography. As well as this I purposefully avoided violence in order to meet the brief in the 12A age rating as well as conforming to the conventions of my chosen genre. My video contains 100% original footage meaning is conforms to the brief. My video appeals to my target audience by using a narrative storyline which appeals to the younger audience. The genre of my music video was one that i payed attention too since I conformed to as well as subverted the genre at the same time. The use of a performance section in my music video is very conventional of the genre of a rock music video. I added a performance element into my music video since in Steve Neal's genre theory he states that audiences enjoy repetition of genre, as well as this it states that audiences enjoy subversion of genre. Therefore the burglary narrative in my music video will also be enjoyed by the audience because it intentionally subverts the genre 

Issues 

One of the issues I had to deal with during the filming of my music video was poor weather. This meant that I had to delay filming a number of times since the bad weather meant that the shots would look different and ruin the continuity of the video. To overcome this issues I had to plan accordingly by checking the weather and then organising filming sessions where we would avoid bad weather. As well as this, I added further contingencies to my Gannt chart to plan for extra filming sessions. This proved to be an effective method since I did not encounter any poor weather conditions after this. 

Meeting deadlines in my project 

During postproduction I created a Gannt chart to specifically map and chart out all of the tasks I had to complete in the project. This Gannt chart helped me with my work planning and helped me be organised by setting all of the deadlines in colour. Because of this, I met all of the deadlines when they were due. One way I stuck to my work plan was following the contingencies I had set in my Gannt chart when I encountered issues with the weather during my filming. 

Exports 

When my final edit was completed, I exported the video in 2 different ways to follow the briefs instructions. The first export I did was a compressed mp4 file intended for YouTube due to the smaller file size. The next export was a HD master export . 

Narrative theories

 Narrative-the way stories are told it groups events into cause and effect

Narrative can refer to everything audibly or visually present

Narrative refers to all events explicitly presented or referred

Narratives are important

Narratives or stories to make sense of our lives and the world around us

Cultural phenomenon's can change the narrative

Aristoteles theory- stories have a beginning middle and end 

Todorov's theory- a story begins in a state of equilibrium, there is disruption of that equilibrium, a recognition of the disorder has occurred, they repair the damage and the equilibrium is restored.

Propps approach- he believed there are 31 possible stages or function in any narrative

Hero- the protagonist who is usually charged with repairing the damage to the equilibrium

Villain- the person set out to disrupt the equilibrium

Donor- provides the hero with something to help the protagonist with their quest(without this the balance in power between the hero and villain is too big)

Dispatcher- sends the hero on his quest

Helper- the sidekick to the hero

False hero- seems to be a hero and assists the hero but ends up being a villain

Princess/prize- the prize the hero gets in his quest

Princesses father- gives the hero the prize when they meet their quest

Binary oppositions

Claude Levi Strauss came up with a concept that in stories they all have a common structure through binary oppositions

These elements are based in narrative

Unit 21- P1 TV drama case studies

Unit 21- response to brief

 

My client has asked me to create an episodic drama series for the BBC3 tv channel. This brief has certain explicit non negotiable  requirements to it. For example, the show I create must not exceed the age rating of 15 and must comply with all Ofcom regulations. This means that I must proceed with caution when I am creating an idea for the show as well as how the show will take place and avoid any extremely gory or sexual scenes. Some of the aspects of the show I will have creative control over meaning I can decide what will happen, for example I am allowed to choose the sub genre however there is a non negotiable which is that it must be a drama. Other considerations for the TV series are that the target audience of the show is 16-21 which I will keep since the demographic is already niche therefore there is no reason to make it any smaller. The ethos of the channel is transgressive and edgy therefore I will abide to this style.

Unit 21-BB3 research

 The British Broadcasting Corporation is a British  company based in London founded in 1920. They are the largest broadcaster in the world employing over 200,000. BBC3 is a subsection of the BBC dedicated to TV series showing from 9-4 in the evening with a target audience of 16-34 year olds. BBC3 was founded in 2003 and was later terminated in 2016. Recently in February 2022 BBC3 was re launched. The style of series on BBC3 are typically transgressive and edgy due to the young target audience since this would appeal to them. Some of the popular shows are based around this ethos such as killing eve and fleabag.

A television drama is a show intended to have a serious tone to it. The genre of "drama" can have many sub genres such as crime drama, teen drama or comedy. The main conventions of a television drama would be

The main competitors of BB3 are, Way, Lamudi and ozone's entertainment technology

Some conventions of a drama TV series include the episode structure. Typical drama episodes convey a story through relatively long episodes from 30-60 minutes. This technique is effective in appealing to the audience due to the episodes being typically shorter than a film meaning the audiences attention is kept over the episodes. TV dramas typically have a first pilot episode so a company can review it and then decide whether the show should continue. The characters in a TV drama are crucial to the story.

This graph demonstrates that BBC 3 is not in any of the top watched Tv series. This is likely due to the fact that BBC 1 has more of a focus on mainstream audience for example the target audience is a wider audience of people who are more likely to sit down and watch a show when it comes out live rather that watch it on demand in their free time. The target audience of BBC 3 is 16-34 year olds, this means that they will have less free time due to work, school, or friends to watch shows when they air. This means the numbers for BBC3 shows will be lower as the target audience are more likely to watch the how when it comes out on BBC Iplayer

Logging rushes- P4

This shot is unusable due to being too dark. In this shot you cannot see the subject since there was no lighting and the ISO was too low.

 

This shot was once again too dark as well as the camera focusing on the snare drum instead of the hi hat cymbal. This meant that the shot had to be re- taken with correct focus and ISO

This shot is unusable since it was not inline with the storyline of the music video after I changed the narrative meaning it had to be scrapped.

To organise my Folder, I created sub folders so I could organise all of the footage I gathered on filming days. This is compromised of a final clips and raw footage. I used the raw footage folder to place all of the footage in that I had gathered on the SD card. I then watched through all of the shots to find those that were useable and dragged and dropped them into the final clips which I would later import into Final Cut Pro.

 

P5-Music video edit 3